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For its 10th year of partnership with Coachella, American Express is heading back to the desert to provide Card Members and music lovers alike with an unforgettable experience and valuable benefits.

Amex’s On-Site Experience:

• For this year’s Coachella, American Express will curate unique and unforgettable experiences for Festival-goers where they can cherish moments of ‘glimmers’ and unlock everlasting core memories.  

• Interactive Experience – The Amex Experience at Coachella will transform into a creative place where Card Members and up to three of their guests can celebrate their deep love for music and the culture that surrounds it. The Amex Experience will feature moments of ‘glimmers’ and exclusive perks, such as: 

• A Workshop, where Card Members and guests can personalize select merch items with Festival-inspired charms, while supplies last. Merch items include: 

• An exclusive crossbody bag that Card Members will receive at check-in 

• A trucker hat available for purchase at the Workshop (Card Members and guests) 

• A trucker hat from the merch to-go window (Card Members only)  

• An interactive photo booth with a selection of album cover filters for a fun and personalized photo session. 

• A custom dart game, because everyone loves a touch of friendly competition. Winners will be rewarded with exciting prizes, including a delicious treat from a small business, Cake Monkey Bakery or Festival partner, Hi-Chew. Prizes available while supplies last.

• A retro fridge filled with Coca Cola beverages for guests to enjoy before getting back to the Festival excitement, while supplies last. 

• In partnership with Pinterest, Card Members can also create one-of-a-kind moodboards using Pinterest’s collage feature, allowing guests to visualize their aesthetic for the weekend and envision the core memories they'll create at the Festival.

• Exclusive merch – Once again, Card Members will have access to exclusive merch:

• This year, the Merch To-Go Window will return this year to the Amex Experience at Coachella, featuring exclusive Festival merch bundles only available to Card Members, including a bandana, hat, and tote bag, while supplies last.  

You can learn more about additional Coachella perks and benefits for Card Members HERE.